Hoor Jewelry

Brand Identity · Art Direction

Hoor Jewelry is a jewelry brand based in Zanjan, Iran. I developed the brand’s visual identity, including the logo, color palette, and typography, and contributed to the creative direction for branded photography and promotional content. The identity was carried across the store environment, packaging, and other physical brand applications.

Mood Board

Concept & Development

Sketch Exploration

Digital Exploration

Color Palette

Brand Identity

Logo

Typography

Brand Applications

Creative Direction

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